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Thursday, March 16, 2017
posted by Jody Maberry 4:37 PM

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Career Magic Now Available

Tuesday, November 15, 2016
posted by Jody Maberry 3:25 PM

My newest book, Career Magic, is now available on Amazon.

Click HERE to get a copy.
Career Magic is a unique book full of priceless advice and insightful experience. In this book, I share how I went from being a college dropout, rose through the ranks at both Hilton and Marriott, and ultimately became the Executive Vice President of Operations for Walt Disney World Resorts. As the Senior Operating Executive for more than a decade, I led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex.

After spending more than 40 years in the hospitality industry developing skills, learning lessons in management and excellence in customer service, people were always asking, “How can I climb the corporate ladder? How can I get into management? How can I get promoted? How can I make more money?” It was these persistent questions that led Lee to write this book.

I candidly share the specific things I did to experience such dramatic success in the corporate world, but I also share the mistakes I made along the way, and the million–dollar lessons I learned that ultimately led me to the top spot at the number one vacation destination in the world.
It was not Disney magic that made my career so successful, but the way I dealt with the ups and downs that made it magical. It’s the same with your career. Through this book, you will learn how to navigate the ups and downs along your own career path and zero in on your ideal job – and ultimately, the life you desire.

If I can do it, so can you. No matter where you are along your career path, you have an opportunity to climb the ladder of success by paying attention, asking questions and having a passion for your chosen career.

Get your copy of Career Magic HERE.

Expert Interview Series with John Mattone

Monday, November 7, 2016
posted by Jody Maberry 12:15 PM

I recently did an interview with John Mattone for his expert interview series.

In this interview, I talk about diversity, leadership, customer service and more.

You can read this interview by Clicking HERE.

Remember, you can make magic, too.

Help Creating Disney Magic Win 2016 Podcast Award

Monday, May 30, 2016
posted by Jody Maberry 4:22 PM

Lee Cockerell Creating Disney MagicThank you for your continued support of Creating Disney Magic. You are the reason we create this show every week. You are also the reason the show is represented in the 2016 Podcast Awards.

I am honored Created Disney Magic has been nominated for two 2016 Podcast Awards. One nomination is for the business category. One nomination is the People’s Choice Award. We certainly could not have done this without your support.

Now you can help Creating Disney Magic win a podcast award.

You can vote every day between May 29 and June 12. Believe me, I would be grateful if you took the time to vote a single time. But if you are willing to help out a little more, you can push Creating Disney Magic to the top by voting multiple times over the next two weeks by casting your vote once per day.

How to Vote

  1. Visit PodcastAwards.com
  2. Vote for Creating Disney Magic in the People’s Choice and Business categories.
  3. Repeat the process once each day until voting ends on June 12th.

Thank you for your continued support of Creating Disney Magic.

Nominate Creating Disney Magic for the 2016 Podcast Awards

Monday, April 18, 2016
posted by Jody Maberry 1:11 PM

Lee Cockerell Creating Disney MagicEvery Tuesday morning, we deliver a new episode of Creating Disney Magic to help you get better every day. Whether it is leadership, management, or customer service, we give you a 15-minute lesson of inspiration or advice drawn from my career at Hilton, Marriott, and Disney. Usually, we focus on a common sense approach you can apply to your career or business right away.

If you find value in these episodes, drawn from my career at Hilton, Marriott, and Disney, would you consider nominating Creating Disney Magic for a 2016 Podcast Award?

How to Nominate Creating Disney Magic

  1. Visit podcastawards.com before the deadline on April 30, 2016.
  2. Nominate Creating Disney Magic for both the People’s Choice and Business Categories.
    1. Scroll down the screen until you see the categories.
    2. People’s Choice and Business are the first categories listed on the left side.
  3. Enter this information for each category:
    1. Podcast Name: Creating Disney Magic
    2. Podcast URL:    blog.leecockerell.com
  4. You will have to enter your name and email address. This is to ensure a single person does not nominate their own show over and over again.

An Interview with Franchise Gator

Friday, October 9, 2015
posted by Jody Maberry 5:13 PM

Recently, Franchise Gator interviewed me about the keys to great leadership and customer service.

Take a moment, go here, and read this interview. The same problems show up in any business, whether it is a franchise, a local drug store, a national grocery retailer, or a well know hotel. We all have the same problems.

Remember, don’t get bored with the basics. Everything matters if you want to be great.

Read this interview with Franchise Gator, and reach out if you have any questions. I will answer on my podcast, Creating Disney Magic.

Are You Overworked or Under-Organized? (Podcast)

Tuesday, January 13, 2015
posted by Jody Maberry 3:30 AM

IMG_4649Most people can get 50% more done with their time. Being overworked is not the problem. Being under-organized is the problem.

In Lee Cockerell’s new book, Time Management Magic, he outlines the exact system he used to get so much done while he was the Executive Vice President of Operations at Disney World. Time management is the key to Lee’s success.

You can order single copies of Time Management Magic Here.

For a discount on bulk orders, contact Lee directly at Lee@LeeCockerell.com.

What is the Main Street Diary? (Podcast)

Tuesday, January 6, 2015
posted by Jody Maberry 2:00 AM

Lee Cockerell explains how he used a weekly newsletter, the Main Street Diary, to build connections with Disney Cast Members. The Main Street Diary helped enhance the Disney culture and shared stories of success at Walt Disney World.

Lee offers advice on where to begin to create a newsletter for your own company.

Lee also explains why you need to work on the hard things to improve your life.

Customer Service From a 12 Year Old (Podcast)

Tuesday, December 30, 2014
posted by Jody Maberry 2:00 AM

Lee Cockerell asked his 12 year old granddaughter what makes great customer service. Her simple answer of “Be Nice” can have a profound impact on your organization.

In this episode Lee explains how being nice will help you in customer service, management, and other areas of your life. Lee also outlines a script you can use to be nice during difficult conversations.

Lee also talks about how to handle a culture of poor customer service in a small company.

The Winner For Worst Service 2014 is www.911caviar.com

Monday, December 22, 2014
posted by Lee Cockerell 9:45 AM

Hello Everyone

As the new year comes to a close I want to give you the Winner of The Worst Service in The World  for 2014 Award.