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Spend the Day with Me in Orlando

Tuesday, February 20, 2018
posted by Jody Maberry 7:44 PM

Spend a day with me in Orlando. We will discuss how to create magic in your business or career. And you can take part in some episodes of Creating Disney Magic.

I am offering a one-day live event in Orlando as a bonus if you buy Ray Edwards’ Copywriting Academy course.

Here is the deal – When I find someone who can help you in your business or career, I want to share it with you. Ray Edwards’ is offering his Copywriting Academy right now. I have learned a lot from Ray and know what he teaches can change your business or career.

I believe in Ray Edwards enough that I am going to offer you a couple of bonuses if you purchase his course. This is an affiliate relationship, which means if you purchase through my link, I will get a commission. But I assure you I don’t promote this course for the money. I promote the course because I believe in it. Words create magic.

Copywriting Academy is an online course, full of wisdom and knowledge from one of today’s top copywriters.

If you purchase Ray’s course, you will get the course and the $26,000 worth of bonuses he is offering. But you will also get two bonuses from me.

First, we will have a one-day event in Orlando in April. Second, my partner, Jody Maberry, who helps me with copywriting, will go through the course with you. This will help you get the most out of the Copywriting Academy.

I am offering this one-day special event in Orlando as a bonus to anyone who purchases Ray Edwards’ Copywriting Academy through my affiliate link

Sign up for Ray Edwards’ CopyWriting Academy HERE and join us in Orlando.

This is a time-sensitive offer. Ray’s Copywriting Academy is only available until 11 am PST on February 23rd. You must enroll in Copywriting Academy before the cart closes to join us in Orlando.

Details of the April Orlando event will come later after we know how many people will join us.

If you want to experience some of what Ray teaches, sign up for this webinar scheduled for February 22nd.

We also recorded this bonus podcast episode to talk about this opportunity.

If You Need a Mentor, This Might Be for You

Friday, January 19, 2018
posted by Jody Maberry 5:38 PM

A common question I hear is, “Lee, will you be my mentor?”

Unfortunately, the answer is no. I get the request so often I couldn’t possibly be a mentor to everyone. But I am always flattered when asked. And I know how valuable mentors are.

Early in my career, I had two mentors who changed the path of my professional life.

Usually, if I ask someone who their mentor is, they either mention their parents, manager at work or simply nobody.

It is true, most people don’t get much help in their professional career, but I find people are confused about many areas in their life. Career choices aren’t our only worry.

Navigating life can be difficult. How do I find a life partner? Are my problems normal? Where do I start when I want to do what I love?

If you have asked any of these questions, you are not alone. Most people feel this way. And unless you are lucky enough to have someone next to you who will listen without judging and help you along the way, you will probably have to find an answer by yourself.

Recently, I discovered a new website that can help you out along the way. is a platform to connect people like you with a mentor in areas such as Life & Personal Development, Business & Entrepreneurship, Career, Heath, and more.

If you don’t have a friend, co-worker, supervisor or generous uncle who is willing to be candid and open with you about problems you are working through you may consider giving Menspot a try.

Just like any relationship, you only get back what you put into it. So if you aren’t willing to do the work, this won’t work either. But, put in the time with your mentor and Menspot allows you to track the progress towards your goal.

I asked one of the founders of Mentspot for more information about the platform and here is what he told me;

  1. Mentor someone in the area you feel competent in. Nothing gives more satisfaction than teaching others. It’s not only about having a goal but also realizing how much knowledge you already have. By teaching, you also learn yourself by repeating, filling the gaps and giving a structure to what you already know.
  2. Connect with other mentors: Even if you are a great entrepreneur, maybe you can improve your quality of life at home. Very often, a simple conversation can let you get some distance and look at everyday challenges differently.
  3. As a mentee, connect with other mentees: Who knows, maybe you can expand your circle of friends or simply network. While connecting with others that have the same worries, you will feel much more comforted and confident.

We are always looking for ways to get better. Asking for help is one way to get better.

If you don’t currently have a mentor, may be what you are looking for.

Teacher’s Guide for Creating Magic

Thursday, August 31, 2017
posted by Jody Maberry 3:19 PM

Tim McHeffey created a Teacher’s Guide for my book Creating Magic.

This guide will provide discussion questions and key concepts for every chapter. Using this guide will help students get the most out Creating Magic and foster discussions to help students create magic at home, school, and work.

Enter your name and email address below and we will send you a copy of the Creating Magic Teacher’s Guide.


Thursday, March 16, 2017
posted by Jody Maberry 4:37 PM

If you would like to receive all updates from my Lessons in Leadership blog enter your name and email address below;

If you would like to keep in touch and receive occasional updates, but not get every post, enter your name and email address below;

If you would like tips and information about time management, enter your name and email address below;

Career Magic Now Available

Tuesday, November 15, 2016
posted by Jody Maberry 3:25 PM

My newest book, Career Magic, is now available on Amazon.

Click HERE to get a copy.
Career Magic is a unique book full of priceless advice and insightful experience. In this book, I share how I went from being a college dropout, rose through the ranks at both Hilton and Marriott, and ultimately became the Executive Vice President of Operations for Walt Disney World Resorts. As the Senior Operating Executive for more than a decade, I led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex.

After spending more than 40 years in the hospitality industry developing skills, learning lessons in management and excellence in customer service, people were always asking, “How can I climb the corporate ladder? How can I get into management? How can I get promoted? How can I make more money?” It was these persistent questions that led Lee to write this book.

I candidly share the specific things I did to experience such dramatic success in the corporate world, but I also share the mistakes I made along the way, and the million–dollar lessons I learned that ultimately led me to the top spot at the number one vacation destination in the world.
It was not Disney magic that made my career so successful, but the way I dealt with the ups and downs that made it magical. It’s the same with your career. Through this book, you will learn how to navigate the ups and downs along your own career path and zero in on your ideal job – and ultimately, the life you desire.

If I can do it, so can you. No matter where you are along your career path, you have an opportunity to climb the ladder of success by paying attention, asking questions and having a passion for your chosen career.

Get your copy of Career Magic HERE.

Expert Interview Series with John Mattone

Monday, November 7, 2016
posted by Jody Maberry 12:15 PM

I recently did an interview with John Mattone for his expert interview series.

In this interview, I talk about diversity, leadership, customer service and more.

You can read this interview by Clicking HERE.

Remember, you can make magic, too.

Help Creating Disney Magic Win 2016 Podcast Award

Monday, May 30, 2016
posted by Jody Maberry 4:22 PM

Lee Cockerell Creating Disney MagicThank you for your continued support of Creating Disney Magic. You are the reason we create this show every week. You are also the reason the show is represented in the 2016 Podcast Awards.

I am honored Created Disney Magic has been nominated for two 2016 Podcast Awards. One nomination is for the business category. One nomination is the People’s Choice Award. We certainly could not have done this without your support.

Now you can help Creating Disney Magic win a podcast award.

You can vote every day between May 29 and June 12. Believe me, I would be grateful if you took the time to vote a single time. But if you are willing to help out a little more, you can push Creating Disney Magic to the top by voting multiple times over the next two weeks by casting your vote once per day.

How to Vote

  1. Visit
  2. Vote for Creating Disney Magic in the People’s Choice and Business categories.
  3. Repeat the process once each day until voting ends on June 12th.

Thank you for your continued support of Creating Disney Magic.

Nominate Creating Disney Magic for the 2016 Podcast Awards

Monday, April 18, 2016
posted by Jody Maberry 1:11 PM

Lee Cockerell Creating Disney MagicEvery Tuesday morning, we deliver a new episode of Creating Disney Magic to help you get better every day. Whether it is leadership, management, or customer service, we give you a 15-minute lesson of inspiration or advice drawn from my career at Hilton, Marriott, and Disney. Usually, we focus on a common sense approach you can apply to your career or business right away.

If you find value in these episodes, drawn from my career at Hilton, Marriott, and Disney, would you consider nominating Creating Disney Magic for a 2016 Podcast Award?

How to Nominate Creating Disney Magic

  1. Visit before the deadline on April 30, 2016.
  2. Nominate Creating Disney Magic for both the People’s Choice and Business Categories.
    1. Scroll down the screen until you see the categories.
    2. People’s Choice and Business are the first categories listed on the left side.
  3. Enter this information for each category:
    1. Podcast Name: Creating Disney Magic
    2. Podcast URL:
  4. You will have to enter your name and email address. This is to ensure a single person does not nominate their own show over and over again.

An Interview with Franchise Gator

Friday, October 9, 2015
posted by Jody Maberry 5:13 PM

Recently, Franchise Gator interviewed me about the keys to great leadership and customer service.

Take a moment, go here, and read this interview. The same problems show up in any business, whether it is a franchise, a local drug store, a national grocery retailer, or a well know hotel. We all have the same problems.

Remember, don’t get bored with the basics. Everything matters if you want to be great.

Read this interview with Franchise Gator, and reach out if you have any questions. I will answer on my podcast, Creating Disney Magic.

Are You Overworked or Under-Organized? (Podcast)

Tuesday, January 13, 2015
posted by Jody Maberry 3:30 AM

IMG_4649Most people can get 50% more done with their time. Being overworked is not the problem. Being under-organized is the problem.

In Lee Cockerell’s new book, Time Management Magic, he outlines the exact system he used to get so much done while he was the Executive Vice President of Operations at Disney World. Time management is the key to Lee’s success.

You can order single copies of Time Management Magic Here.

For a discount on bulk orders, contact Lee directly at