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Leaders are Readers (Podcast)

Tuesday, May 19, 2015
posted by Jody Maberry 3:15 AM


Lee Cockerell Creating Disney MagicTo be an effective leader you need to be a reader. Lee Cockerell explains how reading helps a leader understand current events and effective leadership methods. You can become an expert in any topic just be reading a couple of relevant books.

Lee also offers reading recommendations.

The Value of a Good Story (podcast)

Tuesday, May 12, 2015
posted by Jody Maberry 3:15 AM

Lee Cockerell Creating Disney MagicStories are a powerful way to connect with other people.

Stories are all around us in books, movies and even podcasts. Understanding how to tell a good story gives you an advantage in your career. If you want people to remember a point, wrap it in a story.

In this episode, Lee also talks about why you are cheating yourself if you are not copying ideas from other people.

How to Hire Outstanding People (podcast)

Tuesday, May 5, 2015
posted by Jody Maberry 3:15 AM


Lee Cockerell Creating Disney MagicYour people are your brand. If your employees give terrible service, peope will perceive your company the same way. Bad service given by bad employees will lead people to find another place to buy what you are selling.

The key is to hire outstanding people. Hiring outstanding people will give you a competitive advantage over competitors.

In this episode of Creating Disney Magic, Lee Cockerell explains the process to hire outstanding people.

Why it Matters to Look Professional (podcast)

Tuesday, April 28, 2015
posted by Jody Maberry 3:15 AM


Creating Disney Magic Lee CockerellThe founder of Marriot gave Lee Cockerell an unexpected lesson in why you should look professional.

Since Lee learned this lesson, he has always gone out of his way to look professional. In this episode, Lee explains why you need to look professional and the impact it will have on your career.

Lee also talks about the new videos he has filmed for Thrive 15 to help you with time management. Use the code MAGIC for one free month.

 

How to Manage Your Reputation (podcast)

Tuesday, April 21, 2015
posted by Jody Maberry 3:15 AM


Creating Disney Magic Lee CockerellLee Cockerell is known as the lovable leader from Walt Disney World, but that wasn’t always his reputation. Lee was so tough on those around him he was known as the Doberman. Back then, Lee was not managing his reputation and he became known as someone you may not want to work with.

Lee will tell you he is no longer a Doberman, he is now a Cocker Spaniel. He changed his mindset and the way he worked with other people. Eventually, he built a reputation as a great leader. In this episode of Creating Disney Magic, Lee offers advice on how to manage your reputation.

Advice on Writing (podcast)

Tuesday, April 14, 2015
posted by Jody Maberry 3:15 AM

Creating Disney Magic Lee CockerellAlthough Lee Cockerell is best known for his time with Disney, he is also a great writer. Lee is the author of three books and several hundred blog posts.

In this episode of Creating Disney Magic, Lee answers questions from writers. Lee discusses writing habits, how to deal with writer’s block, how to research for your book and much more.

Excellence Through Clear Expectations (podcast)

Tuesday, April 7, 2015
posted by Jody Maberry 3:15 AM


Creating Disney Magic Lee CockerellOne of the keys to creating magic is having high expectations. You can use training to set clear expectations for everyone on your team.

Training is important to any organization, but training does not have an impact if it is not followed by testing and enforcement. Training and enforcement create excellence because it builds confidence.

A Look at Walt Disney (Podcast)

Tuesday, March 31, 2015
posted by Jody Maberry 3:15 AM


Creating Disney MagicLee Cockerell never met Walt Disney. In this episode Lee discusses what he would have asked Walt Disney if they had met. Lee also discusses other great leaders.

Lee also explains the difference between leadership and management.

How to Get the Most Out of Training (Podcast)

Tuesday, March 24, 2015
posted by Jody Maberry 3:15 AM


Creating Disney MagicWhen you attend training or a conference, just being there is not enough. You need to get the most out of the training.

Lee Cockerell offers advice on how to get the most out of any training, conference, or class you attend. It begins by sitting in the front row.

Lee offers insight to how Disney determines how price their products. It is all about value, not price.

What it Means to be a Professional (Podcast)

Tuesday, March 17, 2015
posted by Jody Maberry 3:15 AM


Creating Disney MagicBeing a professional means more than dressing nice. Being a professional is an attitude and a decision to act a certain way. A professional adds value in any situation.

Lee Cockerell also explains how companies give employees free fuel by recognizing them by name.

Thrive 15 is a  new learning website Lee Cockerell is excited about. Many successful business leaders, including Lee, have creating hundreds of videos to help you excel in your career. Use the code MAGIC for a free month.